early Label: testing innovations in the market
With the early Label, we test new ideas in the market at an early stage. Customers test products and services and give us direct feedback. This allows us to see quickly what works – and to develop solutions in a targeted manner.
The early Label shows products and services in an early phase. We test the benefits and usability under real conditions before we developing them further.
Here's how early services work
This is how we test new services in the market and develop them further together with our customers.
Test early
We test new products and services at an early stage with interested customers – directly in everyday life.
Use feedback
Feedback flows directly into further development. This enables us to develop solutions that are better suited to our customers' needs.
Direct exchange
Our teams are in direct contact with users. This allows us to react quickly and improve things together.
Current market tests
You can currently test and help shape these services.
